Smart Insure – Company Profile

The Smart insure website is operated by the Cranfield Group whose directors have been providing insurance advice to New Zealanders for over 25 years.

Choosing an insurance policy can be quite daunting especially when you look at all the different products available and the multitude of insurers and various options that are available. Smart Insure was set up because we identified a gap in the market, there are various websites out there which compare prices and some even compare the products. However, we feel that New Zealander’s still need some advice in most cases so we decided to not only offer high quality insurance at discounted rates but also offer some quality advice behind it.

Why Choose Smart Insure?


  • Industry leading discounted premiums – 30% rebate off first year premiums for life and income protection policies. Fully refundable if policy cancelled in the fist 24 months. Payable after 3rd month of premiums paid
  • Professional advice from fully qualified insurance professionals to make sure you get the policy that is right for you.
  • Compare policies and costs from New Zealand’s leading 11 insurance companies. Apply online or over the phone.
  • Ongoing support with a high level of service for assisting with all future claims.
  • Run by insurance brokers who have more than 25 years industry experience.
  • We are registered financial advisers and are regulated by the Financial Markets Authority and belong to a disputes resolution service.
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